G – ROWMODE
In the project for the fictional brand Growmode, I focused primarily on creating the logo and its visual communication within the fitness segment. The logo itself is designed around the letter G, directly linking to the brand name and symbolizing growth and development. The goal was to connect the concepts of muscle, regeneration, and growth into a cohesive visual identity. The result is a robust and powerful brand expression that captures the essence of the fitness world through bold typography and a dynamic visual style.